I produce three podcasts. What started as just a little bit more than a hobby has developed into a few platforms that serve a variety of interests; each unique from the other, but all related in that they are all about business and business goings-on. The longest-running podcast that I produce is “The Outliers Inn”…
Hello and welcome to another episode of “State of Readiness”. My guest today is Michael F. Schein; the Head Hype Man at MicroFame Media, a company that specializes in making consultants and coaches famous in their fields, and author of the book entitled “The Hype Handbook: 12 Indispensable Success Secrets From the World’s Greatest Propagandists,…
As an expert and experienced marketing consultant, I am skilled and knowledgeable in consumer behavior and the whole marketing process. Reach out to me to unlock the potential of your organization through the assessment and subsequent implementation of effective marketing strategies.
My book, “State of Readiness”, was published in May this year (2017). And it’s been almost six months since I have written a fresh article. It’s not been for a lack of topics. In fact, I have several topics in the queue for articles I want to write. But, publishing a book took a lot…
From the publicly-traded, multi-national conglomerates, to Girl Scouts selling their cookies (Thin-Mints rule), to the budding entrepreneur who opens a lemonade stand – and everything in between – there are all manner of companies and individuals offering a near infinite variety of products and services. And about as diverse as the companies and their offerings…
Imagine this scenario: An upstart high-tech firm in Silicon Valley has an idea for an offering which promises to transform the lives of tens of millions of people across the United States. It has adequate funding and an abundance of time for product design and development leading-up to its launch. To be sure, there are…
